Peak 3in1 instant tea mix contains a mixture of tea, milk and sugar. It’s a product that can be prepared on the go. It’s also new in the market and wanted to focus on the Northern region in Nigeria. So how do we intend to launch this product with no awareness in those regions?

Insight

Tea is a sacred tradition in the northern part of Nigeria because of its healthy benefits. Though people can’t control their hectic schedule, they at least want to prepare and enjoy tea quickly and conveniently.

Idea

All it takes for the complete tea.